The Gastro-Sense team has built up significant experience within the Hospitality and Lifestyle industry. To create the optimal solution for its clients, Gastro-Sense draws on its in-depth expertise and knowledge as well as latest market intelligence to achieve the best possible results for our clients. We believe in developing and maintaining strong and lasting relationships with our clients, as well as building on shared ideals and values as close partners. We are committed to working alongside our clients to help reach their ultimate business goals and objectives.
With nearly 20 years of experience in Lifestyle Marketing and Brand building, Bing has worked with various multi-national companies in Marketing, Brand Development, Communications, Business Development and General Management positions. During her tenure with German luxury home appliance brand Miele, she was instrumental in establishing a highly desired luxury premium image for the brand, with a clear leadership position in the luxury and lifestyle sector. She excels in creating unique brand identities through innovative marketing concepts, and thrives at building strong network and strategic brand alliances to enhance brand development and goodwill. Over the years, she has also developed strong and credible relationships with the Singapore media through interesting and successful brand and PR activities. Bing’s passion in Sales, Business Development, and experience in General Management, combined with her business acumen, allows her to work with clients to develop effective Marketing and business strategies to drive business and sales turnover.